I Openers has an 11-year track record of success developing and delivering integrated programs, market position, and mission-driven ROI. We do this for elite brands and selected clients in the worlds of luxury resort destination, health/wellness, fitness, wine and food, active lifestyle, entertainment, media, events, personalities, and consumer products. I Openers is known in the industry for unmatched client service, and for transformative, and long term, revenue-driving victories for our clients..
Since our launch in 2001, I Openers has been recruited by clients as diverse as Food Network Magazine, The New York Times, Vail Film Festival, Nordstrom, Rodale Inc., the Welsh Assembly Government, and the Sonoma County Vintners Association to provide insights that lead to results. I Openers services include: strategic branding, alliances, sponsorships, connecting to influencers, audience building, social media, public relations, niche-busting marketing and business development, and problem solving.
Ilene Rapkin, President and Founder
Ilene Rapkin is an established expert in the media and marketing industry. For more than two decades she has been recognized as a revenue-driving, brand-building and results-oriented corporate executive and strategic consultant. Prior to founding I Openers, Ilene held senior marketing and management positions at top brands and media companies, including Senior Vice President of Integrated Sales and Marketing (PRISM) at Primedia, Publisher of Modern Bride, Associate Publisher of Bon Appétit, and Associate Publisher of Food & Wine. She is a lifelong New Yorker who lives there with her husband.
Greg Hittelman, Senior Consulting Partner
Greg Hittelman is a senior strategist and communications executive with a 15-year record of transformative successes in the world of entertainment, cultural events, consumer products, trade associations and non-proļ¬ts. At I Openers, he is a key strategic consultant on all PR, marketing campaigns, and strategic programs. Before stepping into his role at I Openers, he was the Director of Marketing and Global Alliances at the Sonoma Valley Film Festival, and worked as an independent producer, director, consultant, and marketing strategist.
